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How to Arrange for Your Home Broadcast Interview

How to Arrange for Your Home Broadcast Interview

by Andrew Z Gu | Apr 30, 2020 | Corporate Video Production, COVID-19, Production Checklist

Imagine suddenly being called to be on a remote home broadcast interview. It may be to be for the news or to share important information. Perhaps it’s to be as a remote speaker for a digital event. Regardless of the reason, are you ready to appear on camera at...
Get Creative with Your Communications During COVID-19

Get Creative with Your Communications During COVID-19

by Andrew Z Gu | Apr 24, 2020 | Arc and Crown Media, Corporate Video Production, COVID-19, Employee Engagement Videos

Don’t Just Focus on Communications, But Connection The role of the communications professional is now more important than ever, as every company has been affected heavily by recent events related to COVID-19. Now is not the time to vanish from your audiences or...
3 Types of Video That You Can Still Produce During COVID-19

3 Types of Video That You Can Still Produce During COVID-19

by Andrew Z Gu | Apr 16, 2020 | Corporate Video Production, COVID-19

Due to the nationwide quarantine, video productions have been put at a sudden stop. Like with all other industries, this is a devastating blow to the industry.  According to the City of Toronto, production investments in film, television, digital and commercial media...
Story Spotlight – Ve’ahavta (Barbara’s Story)

Story Spotlight – Ve’ahavta (Barbara’s Story)

by Andrew Z Gu | Apr 9, 2020 | Arc and Crown Media, Corporate Video Production, Marketing Videos, Story-based video

We’ve spoken at length about how the persuasive power of good storytelling can propel a brand message more effectively than typical marketing and paid ads. The purpose of the story-based video is to showcase the person with the most compelling story, with...
4 Crucial Marketing Tips To Stay Afloat During the COVID-19 Crisis

4 Crucial Marketing Tips To Stay Afloat During the COVID-19 Crisis

by Andrew Z Gu | Apr 7, 2020 | Corporate Video Production, Marketing Videos, Uncategorized

MARKETING TIPS: Never before has online marketing been so crucial. With audiences being asked to remain indoors to prevent the spreading of the virus, internet exposure has risen exponentially in all demographics, and with it, online brand recognition. However, this...
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