Myant is Redefining “Wearable Technology”
June 18, 2020

Myant is changing how clothing and textiles interact with our lives, with a whole new meaning for “wearable technology.”

 

Stay In-novating profiles innovative small businesses in Canada that are finding creative ways to deal with the various challenges created by the COVID-19 pandemic. Keeping business running, providing support to employees, adapting to a completely different customer’s experiences, these are only some of the topics that require addressing. This series was developed to promote and support our small businesses that deserve the spotlight for their excellent services and decisions during these times.

About Myant

Myant’s focus is innovating textiles that sense and react to the human body.

No matter who you are, young or old, whatever your walk of life, and regardless of your level of mental and physical ability, we all spend the vast majority of our daily lives with textiles touching our skin.  We believe that this makes textile a natural interface to the human body.

Myant’s vision is to use textiles as a means to collect health and performance data from your body. By knitting sensors into the textiles already in your life like clothing and environmental surfaces, we have built a continuous connection to your body, creating a digital twin of your health and performance. Using machine learning on the Myant Platform, meaningful insights are derived as you go about your daily life, helping you better understand and optimize how you live.

Myant’s technology is particularly suited for remote patient monitoring for the triaging, assessment and ongoing delivery of care to vulnerable populations like elderly patients in nursing homes or those in remote/rural communities who have limited access to healthcare.  A patient’s healthcare providers and loved ones are now able to stay connected to what matters most no matter the distance.

Myant uses 3D robotic knitting machines to integrate sensors and actuators into textiles.  The company’s expertise in textile sciences was instrumental in its rapid response to the COVID-19 pandemic. Myant responded to a public call for PPE, rapidly designing, testing and manufacturing a new brand new line of masks that incorporate the use of copper and silver yarns (metals known for their antiviral and antibacterial properties). Myant is currently producing 340,000 masks per month, with the intention to ramp up manufacturing to 1 million masks per month in the coming months. They are also continuing to design and test new designs of protective equipment, with the vision of a reusable cloth product that can compete in protective ability with medical-standard N95 masks.

Thank you to our Official Supporters

We are thrilled to be supported by these organizations that truly care about advocating for the small business community and Canada:

Startup Canada is the national rallying community and voice for Canada’s 3.5 million entrepreneurs, representing more than 250,000 entrepreneurs and 50 grassroots communities. They are the network promoting, inspiring, educating, connecting, and giving a voice to Canada’s entrepreneurs; supporting them to start, operate, and scale businesses that build a better Canada for the world today and for future generations.

Next Canada is Canada’s strongest and most dedicated entrepreneurial network made up of 500+ top Canadian academics, entrepreneurs, investors, and founders. They accelerate their trajectory with access to education, mentorship, and funding.

RSM Canada LLP provides public accounting services and is the Canadian member firm of RSM International, a global network of independent audit, tax and consulting firms with more than 41,000 people in 116 countries. Their purpose is to deliver the power of being understood to our clients, colleagues, and communities through world-class audit, tax, and consulting services focused on middle-market businesses.

Canadian Chamber of Commerce has connected businesses of all sizes, from all sectors and from all regions of the country to advocate for public policies that will foster a strong, competitive economic environment that benefits businesses, communities, and families across Canada.

 

April 17, 2025
Video marketing continues to be a powerful way for professional services businesses to build relationships, communicate value, and connect authentically with potential clients. With more companies competing in digital spaces, your content must be thoughtful, professional, and designed to both engage and convert. Whether you're in accounting, law, consulting, or IT services, here are ten updated video ideas to help you stand out and strengthen your corporate communication strategy this year. 1. Launch AI-Driven Personalized Video Ads AI personalization is transforming video marketing. Create short, targeted video ads that adapt messaging based on viewer behavior or segment (e.g., small business owner vs. CFO). These videos perform well on platforms like LinkedIn, Instagram, and YouTube, and they can be dynamically inserted into email campaigns or websites for maximum ROI. 2. Share Modern Client Success Stories Customer success stories are still gold—but in 2025, authenticity and storytelling are key. Focus on emotional storytelling and results-driven narratives. Use cinematic techniques, remote video capture tools, or even augmented reality (AR) elements to immerse viewers in your client's journey and how your service made a real difference. 3. Create Explainer Videos with a Corporate Edge Explainer videos remain essential but should now reflect your brand’s tone and professionalism. Use sleek motion design and branded templates. Consider producing industry-specific explainer series (e.g., “Tax Tips for Startups” or “Data Compliance for SMEs”) to demonstrate thought leadership and value. 4. Build Interactive Tutorial Videos Interactive video is a rising trend in corporate training and communication. Add clickable elements, branching scenarios, and built-in assessments to make tutorial videos more engaging and trackable. These are ideal for onboarding clients or guiding them through digital products and service platforms. 5. Live Stream Webinars and Internal Events Livestreaming isn’t just for public webinars anymore—use it for internal comms too. Broadcast leadership updates, town halls, or team celebrations. For external use, stream panels, roundtables, or client Q&As. Tools like LinkedIn Live, Zoom Webinars, and even custom internal platforms support high-quality broadcasts with audience interaction. 6. Use Animated Videos to Break Down Complex Topics Animation is now essential in simplifying corporate messages—especially in finance, legal, and tech. In 2025, use animated explainers not just for customers, but also for internal education, investor relations, or recruitment. Keep visuals clean, inclusive, and on-brand for professionalism and impact. 7. Create Motion Graphics for Microlearning Motion graphics videos (15–60 seconds) are great for sharing insights, facts, or step-by-step guides. These snackable videos are perfect for internal communications, compliance training, or highlighting service stats on social media. Add subtle kinetic text and icons to maintain clarity without overwhelming the viewer. 8. Design Data-Driven Infographic Videos Combine data visualization with narration or music to tell data-rich stories. Whether it’s market trends, client stats, or industry benchmarks, infographic videos are now expected in quarterly reporting, ESG updates, and performance reviews. Embed them into presentations or share as social content. 9. Showcase Company Culture with Behind-the-Scenes Videos Today’s clients and talent want to work with values-driven firms. Culture videos are now strategic. Highlight diversity, inclusion, leadership philosophies, or sustainability initiatives. Follow team members through their day, show off your remote or hybrid culture, or highlight community outreach projects. 10. Launch a Thought Leadership Video Series Create an ongoing series where your executives or subject matter experts share insights on current industry challenges. Use short episodes (2–3 minutes) with strong branding, intro/outro music, and subtitles. This builds credibility, boosts SEO, and aligns with 2025’s demand for expert-led content over pure advertising. Video is no longer optional—it’s an essential tool in both external marketing and internal corporate communications. From personalized outreach to interactive client education and internal alignment, businesses in 2025 that leverage strategic video content will lead the conversation and capture more attention. Start with one or two of these video strategies and scale from there. With the right message and format, video will not only help you generate leads—it will elevate your professional brand and deepen relationships in every direction. Here are some video samples to give you some ideas of the possibilities - click here If you have any questions, please feel free to get in touch. We are always happy to help :)
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